Takanoi Shuzo Co.,Ltd

 This is the birthplace of "Koshinohatsume," the first sake brewery in Japan to store sake in the snow. Snow brings clean air, limpid water, and other wonderful gifts of nature. Takai Sake Brewery brings this blessing to you in the form of sake.  Ojiya City is located in the Uonuma region, famous for its rice production, and its clear, melted snow and fertile soil are ideal for rice cultivation and sake brewing. Denyu" was created under the slogan "Participate in rice and sake production" to promote awareness of this blessed natural environment. We believe that by bringing sake brewers and farmers together and increasing the number of fans through hands-on rice planting and brewing, we can help protect the rich natural environment of the region.


Ryotaro Yamazaki
Akihiro Kimura
Nigata 3-7-67 Toei, Ojiya CityGoogleマップで開く
9:00 a.m. - 12:00 p.m. and 1:00 p.m. - 3:00 p.m.
Saturdays, Sundays and national holidays
9:00 a.m. - 12:00 p.m. and 1:00 p.m. - 3:00 p.m.
Saturdays, Sundays and national holidays


Juchutei Dongzhong

Tochu is a long-established restaurant that has been in business since the Edo period. The restaurant also preserves the tatami room where Tsugunosuke Kawai, Governor of the Nagaoka Domain, had lunch at the end of the Edo period after his meeting with the new government forces at the Jigenji Temple, which brings to mind the turbulent history of the area. In the historic Ojiya area, we are connecting the community and people through "food" as if we were spinning a thread. You can enjoy creative Japanese cuisine prepared with carefully selected local ingredients in a cozy and comfortable atmosphere.

Ganso Ojiya Soba Kakunoya

Ojiya City in Niigata Prefecture has long been known for its high quality soba (buckwheat noodles), and the abundance of natural spring water has made it the most suitable "soba place" for soba production. Ojiya's hegisoba is made from high-quality buckwheat flour, and is then pounded using funori (laver) as the binder. The word "hegi" is a name unique to the region, and its meaning refers to the thinly peeled hinoki (cypress) wood called "so-gi-ita" that is used to make the oshiki, or tray, on which about 30 bite-sized buckwheat noodles are placed. The appetizing aroma of the dried laver, the strong backbone, and the smoothness over the throat make for an addictive taste.

Authentic shochu and colorful food Iikotte

The word "Iikotte" is a word used in the dialect of Ojiya City, Niigata Prefecture, to softly soothe the atmosphere of the place, meaning "It's okay. The restaurant is named "Iikotte" in the hope that it will be a place where people can enjoy themselves peacefully and have a friendly atmosphere, just like that word. The owner, who has a background as a sushi chef, visits the market every morning to purchase carefully selected seafood, which makes not only the fresh sashimi and grilled fish, but also the nigirizushi (hand-rolled sushi) extremely delicious and popular as a finishing dish. In addition to Japanese food, Western food is also available. The handmade pizzas, for example, have an outstanding combination of a chewy texture and melted cheese, and are irresistibly delicious. The owner's warm and attentive service makes it a pleasant and comfortable place to eat on any occasion, whether alone, with friends, or with the family, and the owner values human encounters.


Hina no Yado Chitose

The view of beautiful "terraced rice paddies" and "beech forests," which are called the original landscape of Japan. Tokamachi City in Niigata Prefecture is a snow country where people's lives coexist with nature. Hinano no Yado Chitose" is located in Matsunoyama Onsen, one of the snowiest hot springs in Niigata Prefecture. The open-air baths are free-flowing with hot spring water 15 times more concentrated than that of Matsunoyama Onsen, one of the three major medicinal hot springs in Japan. You can enjoy local delicacies unique to the satoyama using local ingredients such as delicious rice and wild vegetables nurtured by melting snow.